by Leesa | Jul 25, 2021 | Uncategorized
Some authors write their book before they even think about who their audience will be. The inspiration hits so they put pen to paper. Other authors have their target audience in mind and have a marketing plan that will allow them to create a book directly for them....
by Leesa | Apr 6, 2021 | Uncategorized
YouSo you want to be an author, you’ve let the words tumble out of your head and onto paper but you have no idea what to do next? You are in the right place! Self-publishing offers a cost-effective way to share your writing with the masses. In 2007, the Kindle was...
by Leesa | Jul 9, 2020 | Uncategorized
Tech Talk is my semi-regular blog post to teach you some of the technicalities or specifications that will make your book perfect in print and divine in digital form. So you’re creating a children’s picture book. Or a lovely illustrated book for the gift market. Or...
by Leesa | Dec 10, 2019 | Uncategorized
Taboos should never be broken. A great “rule of thumb” but does it apply in EVERY case? There are certain long-honoured forbidden elements and rules of book design. Let’s examine a few of them now to see if these taboos should remain untouched. The design of a book...
by Leesa | Nov 23, 2019 | Uncategorized
Ah, business documents. They seem such dry, dusty, and dull publications in theory, don’t they? In reality, they are the fresh, exciting lifeblood of your small business or company. To get you thinking, here are a few reasons to consider refreshing or beginning the...
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