The Book Design Blog

Interesting articles on self-publishing, book design, print, and more.

How to find and market to your book’s audience

How to find and market to your book’s audience

Some authors write their book before they even think about who their audience will be. The inspiration hits so they put pen to paper. Other authors have their target audience in mind and have a marketing plan that will allow them to create a book directly for them....

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5 tips to make self-publishing a joyful journey

5 tips to make self-publishing a joyful journey

 YouSo you want to be an author, you’ve let the words tumble out of your head and onto paper but you have no idea what to do next? You are in the right place! Self-publishing offers a cost-effective way to share your writing with the masses. In 2007, the Kindle was...

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Book design taboos you should break

Book design taboos you should break

Taboos should never be broken. A great “rule of thumb” but does it apply in EVERY case? There are certain long-honoured forbidden elements and rules of book design. Let’s examine a few of them now to see if these taboos should remain untouched. The design of a book...

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4 reasons you should be talking about company documents

4 reasons you should be talking about company documents

Ah, business documents. They seem such dry, dusty, and dull publications in theory, don’t they? In reality, they are the fresh, exciting lifeblood of your small business or company. To get you thinking, here are a few reasons to consider refreshing or beginning the...

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4 BS facts about good book design everyone thinks are true

4 BS facts about good book design everyone thinks are true

There are some harsh rumours swirling out there in the big wide world about books and good book design… Let’s shine the clear light of truth on a few of them. 1. Print books are yesterday’s news - just like printed newspapers! It’s true that the digital revolution of...

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Tech Talk: Paper standards around the globe

Tech Talk: Paper standards around the globe

Tech Talk is my semi-regular blog post to teach you some of the technicalities or specifications that will make your book perfect in print and divine in digital form Following on from my recent blog about units of measurement worldwide, I thought I would discuss the...

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Book design by the numbers

Book design by the numbers

Numbers are SO important in book design. Units of measurement differ around the world as the standard for various countries can be very different indeed. The US is well-known to use imperial measurements - inches, feet, and yards and so on. Whereas in Britain, Europe,...

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